Completely blown away!

February 27 2017

Phew, well Doris certainly tried her best to blow us into the outer hemispheres last week! But thankfully, she didn’t succeed in knocking us off course here at The Sweet Reason Company. We’ve been busy focusing on developing exciting new additions to Our Collection and making sure our website and prices continue to offer the very best value and service to our precious customers.

We are introducing beautiful new themed Mothers Day gift boxes to show our special Mums just how much they are loved. And with Easter coming soon (where do the days go?!), our irresistible Mini Eggs Brownies, nestled in their pretty themed boxes, will soon be ready to send smiles to people far and wide.

Running The Sweet Reason Company, gives me the unique privelege of being part of helping make people smile when our customers send our gorgeous boxes of treats with a personal message to someone important to them. With so much horrible stuff going on in our big wide world, it’s wonderful to treasure the ways that people want to spread a little love and sunshine to others in their lives. For me, this is the very Reason behind Sweet Reason…

I love what we sell, our delicious brownies, teapig teas and yummy millionaire shortbreads (hmmm, time for a cuppa and treat right now I think!)…but, every day, it is the passion of our customers that really blows me away!


Our Recipe for Love!

February 06 2017

We can’t claim to have all the answers to love’s complexities, but we are good at helping make people smile. That’s why we are here!

So here’s our Recipe for how to make someone feel truly special this Valentines:

Prep time: 5 minutes


  • Lovingly handmade brownies in divine flavours
  • Classy Teapigs tea temples
  • A thoughtful, written message from you
  • A beautiful luxury gift box decorated with love


  • Choose a gorgeous Valentines Day Sweet Reason Gift Box
  • Send it to your loved one as a deliciously thoughtful surprise
  • Imagine them opening their box and smiling about how wonderful you are
  • Plan a romantic moment to share these gorgeous chocolaty treats together (as soon as possible before they are all eaten up!)

Feeling the Love!

February 06 2017

Valentines Day is the perfect day to share with our partners.

We are delighted to share the love with Portico Estate Agentsread their review of how our delicious brownies have been making them smile!


Start the New Year as you mean to go on...

January 04 2017


Start the new year as you mean to go on… with a box of mouth-watering brownies to keep everyone warm this winter.

Yes, we know many of you are probably on a major health kick right now after the self-imposed guilt that indulging at Christmas brings, but everyone needs a little treat to look forward to every now and again… especially when we’re all facing the cold, dull month that is January.

If, like us, you’re planning on having a much more relaxed January with alcohol consumption down to a minimum… then we’ve got something for you.



Our afternoon tea boxes are the perfect treat after a long week at work (and will stop you from heading to the pub!). Put your feet up in front of the TV, put your favourite film on and have the pleasure of opening your own afternoon tea box with your favourite teapigs tea and assorted brownie bites in. Perfect to share with a friend or partner for a cosy night in (or by yourself!).

Not your cup of tea? Then our afternoon tea gift boxes are perfect to send to someone else as a little treat… maybe as a thank you gift for hosting such a lovely Christmas or New Year’s Eve party? Christmas may be over, but you can still put a smile on someone’s face.

We hope everyone had a lovely Christmas and we look forward to supplying you all with more scrumptious brownies throughout the year!

Looking back on 2016!

December 13 2016


Blogs are like public diaries where we share our thoughts with the big wide world. A scary idea really! But our business motto is about “sharing life’s special moments”, so it feels right for us to share our ideas, hopes and dreams!

2016 has been a wonderful journey of evolution for The Sweet Reason Company, exploring and developing exciting new horizons. Our highlight, has been meeting our customers face to face at Christmas Fairs and seeing their reaction to tasting our brownies! It’s fun to see how people devour the festive mince pie and Baileys brownies, nevertheless, the firm favourite is still our salted caramel brownies.

Then, reaching out to our fabulous new corporate clients has opened up new opportunities to share our Branded Gift boxes. We hear how dressing our boxes in their corporate logos, creates a memorable gift with a high positive impact on their customers. It is great to hear that our customers love the surprise of receiving their personalised gift boxes in the post!

2017 will be an exciting year of developing our product range, adventurous partnerships and new ways to spread the word of the Sweet Reason Company.

Thank you to all our fantastic customers and team!

You all deserve a beautiful and Happy Christmas sharing your own special moments with your friends and family




12 Days of Christmas

December 05 2016
On the 1st day of Christmas my true love sent to me…
a gift box of yummy Brownies
On the 2nd day of Christmas my true love sent to me…
2 shortbreads
On the 3rd day of Christmas my true love sent to me…
3 swizzle sticks
On the 4th day of Christmas my true love sent to me…
4 Mince pie brownies
On the 5th day of Christmas my true love made for me…
5 cups of tea!
On the 6th day of Christmas my true love sent to me…
6 Teapig temples
On the 7th day of Christmas my true love sent to me…
7 caramel brownies
On the 8th day of Christmas my true love sent to me…
8 cards with my name
On the 9th day of Christmas my true love sent to me…
9 millionaire shortbreads
On the 10th day of Christmas my true love sent to me…
10 brownie bites
On the 11th day of Christmas my true love sent to me…
11 honeycomb brownies
On the 12th day of Christmas my true love sent to me…
12 happy memories!


We make brownies to make people smile

Sweet Reasons to be happy it’s Advent!

December 01 2016

A is for Afternoon Tea

D is for Delicious Christmas brownies

V is for Visit our website 

E is for Excuse to eat lots of brownies

N is for Nearly Christmas

T is for Treats for special occasions



Time for a Cuppa…

November 28 2016

The onslaught of Christmas shopping deals over this extended weekend have felt rather overwhelming. Time to take a break from the barrage of offers, be terribly British and make a relaxing cup of tea. There’s nothing better than reviving yourself after a marathon shop with a cuppa and something deliciously sticky and sweet. Nothing beats a china cup of tea made from our Teapigs tea temples, with a the melt-in-your-mouth millionaire shortbread. Yum!

 Now back to the Christmas list…

Bring on the Sparkles!

November 21 2016

The Christmas vibe was sparkling on Saturday at the Thomas’ School, Clapham, Christmas Fair!

Our Sweet Reason stand was loaded with delicious brownies and chocolate gingerbread men ready to tempt all ages. Wide-eyed kiddies gleefully tucked into our brownie tasting plates, while parents pondered over the pretty luxury gift boxes as a unique gift idea for Xmas – a great way to thank upcoming party hosts or to send a gift to long-distant friends and family.

For us, it was a special opportunity to meet our customers face-to-face and welcome new people to our Sweet Reason Company community! Being a relatively new company, it makes our day seeing how much our customers love our treats (the salted caramel brownies especially went down a storm!). 

We’ll be announcing our Competition Winner on Facebook later this week, so Follow Us to make sure you don’t miss it! 

Our purpose is to make personalised treats for life’s special moments and thus make people smile – but it’s our customers who make us smile!


We make brownies to make people smile

We wear a poppy to remember

November 15 2016

As we remember those who gave their lives for our country this week, we reflect on the importance of sharing life’s special moments. Without their dedication and devotion, life would not be the same for so many. There are so many sweet reasons to thank those who have served on our behalves. 

To us at The Sweet Reason Company, it feels right to take a moment out of one’s preciously busy day, make that ultimately British cup of tea, and Remember…

Of course, a gooey chocolate brownie and a pretty swizzle sugar stick help bring back that smile as we appreciate how many more special moments we have had all enjoyed thanks to Them.

Forever in our debt,
forever in our hearts.

We make brownies to make people smile